Baggu
When it comes down to it, isn’t everything a bag really? From the hat on your head to the socks on your feet, Baggu has you covered. Literally.
What’s your Baggu?
Partner: Jack Waitley
*Click to enlarge
Print ads allow Baggu to dive deep into how diverse their range of products are while staying true to the idea that each individual one is still a bag.*
The caption inspires people to be innovative in how they Baggu and the hashtag #whatsyourbaggu invites Instagram users to engage with the brand by commenting their favorite way to use their Baggu.*
People tote around all kinds of baggage at the airport, and these clever graphics remind them Baggu is the only bag to carry everything they’re traveling with.