WD-40
WD-40 is often considered to be a handyman’s tool. While it can be, there are over 2,000 uses for this all-purpose, must have cure all reaching far beyond a tool belt. Independent young women need WD-40 to solve modern problems like removing lipstick stains, detangling jewelry, and opening jars. And the best part is, WD-40 empowers them to do it by themselves, without men’s help.
Partner: Abby Arvin
*Click to enlarge
Outdoor Billboard
Some people think that opening a jars is a man’s job. They’re wrong.
Print*
Just because he put a ring on it doesn’t mean it needs to stay there. Magazines offer greater opportunity to mention more extensive uses of WD-40 and can emphasize the benefits of WD-40, including its ability to remove reminders of your ex.
Instagram*
WD-40 is for the girlies who have been personally victimized by unexpected lipstick stains, and platforms like Instagram are the perfect vehicle to reach our target, young women.
Posters*
Whether it be spraying away pests or detangling that necklace, we’ve got the commuting ladies covered without his unsolicited advice.